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Hyaluronic Acid
Hyaluronic acid has the ability to provide moisture and bind it in the cells. It can store up to 1000 times its weight in water. This improves hydration, skin elasticity, and overall skin appearance.
Hyaluronic Acid: Power Ingredient for Hydrated Skin
Hyaluronic acid is one of the most important power ingredients in modern skincare. This endogenous substance occurs naturally in the body, in connective tissue, in the joints, and even in the vitreous humor of the eye. Its special property: it can bind an extreme amount of water, thus intensely moisturizing the skin.
With increasing age, the natural hyaluronic acid content decreases. The consequences: moisture loss, reduced volume, first wrinkles, and a weakened skin barrier. This is exactly where hyaluronic acid in cosmetics comes into play.